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Strategic Planning

Strategic Planning

Strategic Planning
Kennedy & Company partners with systems, institutions, and schools of all sizes to deliver innovative and visionary strategic plans that shape an institution’s long-term goals. Our Strategic Plans are distinguished by our emphasis on community and stakeholder engagement, our analysis of market, enrollment, and competitive data, and a deep understanding that institutions are navigating competing imperatives. Core to our strategic planning methodology is a change management process and philosophy that is focused on developing broad-based support for the developed strategic plan. We ensure that upon project completion institutional stakeholders see their values and voices reflected in the plan. We complete each strategic plan with the development of an implementation guide and working document that allows institutions to hit the ground running with clear next steps to actualize their strategic vision.

OUR APPROACH:

We co-create custom solutions in collaboration with our clients utilizing both qualitative and quantitative methods. Through this collaborative process, we pinpoint solutions by leveraging focus groups, interviews, surveys, market data, rankings analysis, and enrollment metrics.

Strategic plan projects take place at the institution wide, school, or college level and often include reviews of mission and vision statements. We engage with members of the entire community through facilitated visioning workshops to identify priorities and make strategic choices.

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University Wide Strategic Plan

Prairie View A&M University

Kennedy & Company assisted Prairie View A&M University in the development of a ten-year strategic plan and supporting resource planning model. Following the conclusion of its previous strategic plan and the inauguration of a new president, Prairie View sought to develop a long-range strategic plan focused on positioning the university as an exemplar of student success and increasing PVAMU’s research activity.

College of Engineering Strategic Plan

Villanova University

Kennedy & Company partnered with Villanova University’s university of Engineering to develop 5-7 year for the college. The plan needed to both set the strategic direction for the college and serve as a compliment to the University-wide strategic plan, “Rooted. Restless.” K&Co began their work by conducting interviews with the college’s leadership and department chairs to understand the historical context of, strengths, limitations and areas of opportunity at the university.

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“Kennedy and Company’s expertise in strategic planning has been transformative for the College of Engineering. Their productive conversations brought clarity to our vision and enabled us to identify common themes that will shape the future of the College. With their guidance and ongoing support, we have crafted a clear, actionable 10-year roadmap that perfectly aligns with our goals and with Villanova’s mission, confidently positioning us for continued innovation and growth.”

Michele Marcolongo
Dean
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