Tuition & Fee Pricing Structure

OUR APPROACH:
Using data-driven methods such as market and competitive research, statistical modeling, and enrollment forecasting, institutions, academic units, and individual programs can more effectively communicate their value proposition to students that are interested in the financial return on investment for their higher education studies.
University of South Alabama
Kennedy & Company supported the University of South Alabama (“USA”) on a comprehensive Tuition and Fee Pricing Strategy engagement to enhance its competitive position relative to peers. The institution utilizes a tuition differential pricing model that charges different rates by academic unit, pedagogical technique (web vs. in-person), and level (Graduate vs. Undergraduate). Our work with USA was focused on identifying the optimal tuition price while also simplifying the structure of its fees to support growth in areas of strategic focus.

College of Charleston
The College of Charleston ("CofC") engaged Kennedy & Company over an 18-month planning and change facilitation process to implement a hybridized Performance Based Budgeting (PBB) model that blends RCM and base budgeting elements. This model allows for academic units to financially benefit from credit hour growth or cost reductions (as in RCM) but maintains some central control (similar to a base budgeting model). The PBB went through its shadow year in FY24 and is currently active.






