Core competencies
- Implementation and optimization of CRM technologies
- Business process analysis related to admissions, recruitment and enrollment management
- Enrollment marketing and communications strategy
Education
B.A. in Political Science, Brock University
M.A. in Political Science, Wilfrid Laurier University
Prior Roles
Sr. Associate, Digital, Huron Consulting Group
Manager, Marketing and Communication Strategy, Wilfrid Laurier University
CRM Analyst, Recruitment and Admissions, Wilfrid Laurier University
Fun Facts
- Born and raised in Niagara Falls, Canada (proudly Canadian though I dislike most winter sports and generally not a fan of poutine).
- Regularly use historical names as test records in CRMs and I will give mini-history lessons during a demo of a system.
- Enjoy improving my ability to cook a good meal especially for my two children. Not a baker but I did win the prestigious ‘R&A Chocolate Chip Cookie Bake-Off’ in 2019.